RIPT APPAREL
2016-2017
I was a Senior Creative Artist at Ript Apparel in Chicago IL where I was mainly responsible for pop culture parody designs, but also designed the mascot and pieces of marketing collateral.
POP T-SHIRTS
My time at Ript saw well over 100 designs from concept through to the press. All illustrations had to be made with the limits of a 5 or 8 colour press in mind.
THE GRIM RIPTER
The company wanted a mascot that fit in line with Rest In Peace Tees (in the beginning, shirts were only available for a day and then were allowed to "rest in peace").
The little Ripter was developed to help explain concepts, point to deals on the site, and appeared in e-mail newsletters and other marketing.
Right:
Initial concepts.
Lower Right:
The Rippy "Character Sheet".
Bottom Right:
A "12 Days of Ript-mas" e-mail graphic.
Below:
Graphics for an "educational" e-mail to help explain the company's idea and its relationship with artists. Text was added by another designer afterwards.
